Unique Miniatures Branding

Role: Freelance Graphic Designer

Developed a brand identity, design system, and packaging for Unique Miniatures, a company specializing in handmade dollhouse accessories. The refreshed visual identity embraced a timeless, vintage aesthetic that aligned with the charm and craftsmanship of the products.

Responsibilities:

• Designed a new logo and complete brand identity system

• Created a flexible design system with supporting brand elements and guidelines for consistent use

• Designed product packaging that highlighted craftsmanship and elevated the customer experience